Flashback to 1995 and the release of No Doubt’s album, Tragic Kingdom, and the anthem that started it all, “Just A Girl”. The world was introduced to this energetic blond Orange County girl with red lips and a punk/ska/rasta style. You could catch the video on MTV and blast it. Fast forward over a decade later and Gwen Stefani is still flexin’ on stage and in the design room.
Fronting No Doubt was a playful and experimental period for Gwen. Her bandmates, Tom Dumont, Tony Kanal, and Adrian Young rocked a California punk rock ska style while Gwen stood out with her unique fashion sense and changing hair colors. The hot pink braids in the “Ex-Girlfriend” video were killer. In fact, every new video Gwen emerged with a different character.
She made her aspirational style accessible in 2003 with the designer collection, L.A.M.B, and expanded the brand in 2005 with the diffusion line Harajuku Girls inspired by Japanese culture and music. Usually celebrity “designer” collections aren’t something I look forward to, but Gwen’s forecast is always fresh and on point with trend. She understands that the music/fashion translation must be relevant. She is often photographed wearing both lines anywhere from the grocery store with the boys to a red carpet event with her husband, Gavin Rossdale.
Around this time her solo album, Love. Angel. Music. Baby., was released and fans got to see a different Gwen, this time being backed by four Harajuku girls who seemed to accompany her everywhere. Her look went more gothic/lolita/chola girl in the “What Are You Waiting For?” and “Hollaback Girl” music videos. The baby doll corset dresses, big curly hair, and those amazing Vivenne Westwood lace up boots was a great breakout video. “Hollaback Girl” paid homage to her SoCal roots taking inspiration from the chola girl style of tanks, Dickies, sneakers, cat eye makeup, and round tip red nails. The “Luxurious” video was another gorgeous look that combined chola style with influence from Frida Kahlo.
For her next album, The Sweet Escape, Gwen’s cover look was a striking take on Elvira Hancock, Tony Montana’s main squeeze in the film Scarface. Her models for the L.A.M.B collection that followed all had the blond wigs with the bangs. Gorgeous. Her stage look really translates and even though her styles are always changing the rasta/punk/girly themes are all still there.
No Doubt Gwen is currently touring with her band, No Doubt and back to the rocker style that we love, acid wash jeans, chains, combat boots, and a six pack, she looks great!
Stefani worked at a beauty counter in a department store growing up. Regardless of her changing outfits, her platinum blond hair, porcelain complexion, and ruby red lips are trademark Gwen. So, when is M.A.C going to do a collaboration with her?! We’re waiting.
- Fashion Meets Music: Gwen Stefani
- M.I.S.S. NYFW: L.A.M.B. Spring 2012 Collection
- Backstage Beauty Trends At L.A.M.B.
- No Doubt “Settle Down” Official Video
- Harajuku Lovers Fragrances Set For September Launch