Project: adidas x Mama Pro Mama
Role: Design & Art Direction
Notes: Mama was the first women’s clothing company to design a women’s adidas performance model for the Remix Series. I also designed a matching women’s New Era 59FIFTY.
Project: adidas x Mama Pro Mama
Role: Design & Art Direction
Notes: Mama was the first women’s clothing company to design a women’s adidas performance model for the Remix Series. I also designed a matching women’s New Era 59FIFTY.
Project: Operation: Saigon Sunset - Mama Winter 2007 Collection
Role: Creative Direction & Design
Notes: For the Mama Autumn/Winter 07-08 collection, I was inspired by the militant aspects of the social movements of the late 1960′s - early 1970′s Vietnam War era.
Project: M.I.S.S. x Nails Did Editorial
Role: Co-Art Direction & Producer
Notes: M.I.S.S. and Nails Did produced a collaborative and M.I.S.S. produced an editorial for the launch of the tee. We shot on location at a nail salon to bring the elements of the tee to life.
Project: California Dreaming: Mama Fall 2007 Collection
Role: Design & Art Direction
Details: For the Mama Fall 2007 collection, I was inspired by the activism of the late 1960s and 1970s.
Project: Get Into the Groove: Mama Summer 2007 Collection
Role: Design & Art Direction
Notes: For the Mama “Get Into the Groove” Summer 2007 collection, I was inspired by the 80′s - neon, acid wash Madonna, lace and gummy bracelets.