Last week we let you know about Reebok’s “Flash” Pop-Up Shop on the Bowery in NYC.  We just got some pics of the inside and it’s definitely something special.  It’s very 80s with bright colors and geometric shapes and will feature new and limited-edition products for 4 weeks. If you’re in NY definitely check it out!
“Reebok Flash” open for 4 weeks only! Saturday, Nov 15th through Sunday, Dec 14th.
Hours:
Tues/Wed - 11 am - 7 pm
Thurs/Fri/Sat - 10 am - 7 pm
Sunday - 11am - 6 pm

More pictures after the jump!
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Reebok’s been making a comeback with the re-release of The Pump and The Freestyle and, just in time for the holidays, Reebok is opening up the “Reebok Flash” Pop-UP shop in New York City. The shop will be open for four weeks and every week, a brand-new limited-edition Reebok sneaker will release and be available at the Pop-Up store for that week only.   We have a sneak peak of one of the limited edition styles, the Reebok Court Victory Pump, in taxi-cab yellow.  Word on the street is that there’s also a Coney Island inspired shoe coming out as well.  Very few pairs of the limited edition styles were produced.  In addition to the limited edition styles, throughout the month you’ll also find other Reebok apparel and footwear that’s specially curated for the Pop-Up shop.

I’m really loving these unique pop-up shops that keep “popping up” lately. They make for really unique shopping experiences and they usually have products specially designed for those shops so you know you’re getting something special. The Reebok Flash Pop-Up Shop will be open from Saturday, November 15th through Sunday, December 14th, and is a great spot to check out for holiday gift shopping - or wish list making! Check out the details and more pics of the Taxi Cab Pump after the jump.
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This year Reebok has joined Avon to be the official footwear and apparel sponsor of the Avon Walk Around the World for Breast Cancer. And to further support the cause they have launched a Pink Ribbon collection that benefits the Avon Breast Cancer Crusade.  To support the cause, Reebok will donate a minimum of $300,000 and up to $500,000 to benefit the Avon Walk Around the World’s commitment to combat Breast Cancer. The walk takes place in NYC this Saturday, October 4th. Registration is closed but you can still make it out to support or purchase products with proceeds donated to the cause.  Check out sneakers from Reebok’s Pink Ribbon collection after the jump.
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Whatever happened to aerobicizing and workout videos? I grew up on the Jane Fonda Workout, saw my mom “Sweat to the Oldies” and saw teen queens join the club like Alyssa Milano with Teen Steam, but there was definitely a time when you could pop in a VHS tape and start burning those calories. If you’re ready for an updated workout, Reebok has the answer. Reebok took the concept of the workout video and made it more “now” and added a bit of “iD.” They recently launched a site, just for the ladies, dedicated to help women find the right kind of workout for them.

The process is simple and involves 3 steps: (1) choose a color; (2) choose a vibe; and (3) choose a move. Based on your selections you are assigned an instructor that best meets your selections. Then, you gain access to the instructors fitness tips and insights. With over fifteen female instructors from around the world, you’ll definitely find an instructor that has a fitness style that appeals to you. While you’re at it, you can stock up on new Reebok fitness gear as well. I know I did! You can see the process and my selections after the jump.

Finally, I’m sure you noticed the very fit instructor pictured above - Jennie Widegren - a dancer from Sweden. We’ve gained access to some Q & A and a video interview where she talks about her ideas on fitness and has some great advice on how to stay toned. Check it out after the jump!

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Lori of Female Sneaker Fiend has been holding it down for the ladies who love sneakers from day one.  I remember stumbling upon her site a few years ago and it was like a ray of light shining down from the heavens.  If you haven’t been to Female Sneaker Fiend, it has everything you would ever want to know about kicks, and the ladies who love them.  Their newest feature is an internship guide - brilliant!  Lots of ladies love cool kicks but want to work in the game as well.  Well, here’s your chance to get some experience and pay some dues - internship style.  Check out the list of impressive positions ranging from FSF, Adidas, Nike, Puma, Keep and Reebok.  And, we’re on there as well, so if you want a piece of the action, get to it!

P.S. - Boston area ladies save the date!  FSF is hosting a party on September 20th - details coming soon!

We recently had the pleasure of hearing Ben Kuchler, Reebok’s Lifestyle Design Director, talk about some of Reebok’s newest releases including two new styles for women - the Vollee and the Courtee.  Both styles are made from lasts (shoe molds) for women.  This may not seem like a big deal but it is.  Rather than just using the men’s last and sizing them down, Reebok has taken into consideration the unique contours of the female foot to develop these new silhouettes.  Both styles are part of the “My Generation” Collection, sneakers designed for women that embrace the brand’s heritage while incorporating trendy, street elements.

The Courtee (pictured below right) is based on a traditional basketball silhouette and is available in many color ways.  A mid Courtee style is set for release later in the year in time for holiday.  The Vollee (pictured below right) may seem a bit familiar to you.  That’s because it’s based off of the ever-popular freestyle with design elements borrowed from the Freestyle including the strap velcro band, the out-sole and mid-sole, and the quilted ankle details.  The Vollee will also be available in many color ways.

Pictured above from left to right: Volleee, Courtee. This solid gold color way releases in November 2008. Pictures of more color ways after the jump.

During Ben’s talk, we also got a glimpse of some men’s product - see below for some stuff we know the boys will like. The thing is, I like the boys stuff way better. I’m a high-top girl to begin with but I also find the color combinations more refreshing, wearable and relevant. What do you guys think? Am I crazy? We sat down with Ben for an exclusive Q & A about the differences in design between the men’s and the women’s shoes. We’d love to hear YOUR input so please comment on this post with your thoughts! Check out the exclusive Q & A M.I.S.S. had with the designer and more pics of the women’s Courtee & Vollee after the jump!

Pictured above: Top row Pump Omni Lite, Bottom Row Sir Jam Mid.

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Married to the M.O.B. teamed up with Colette to produce a co-branded Reebok Freestyle High. The shoe features a white leather upper with the MTTM Lips Logo printed all-over, a translucent pink outsole with the MTTM Lips Logo visible through the outsole, and a keychain.

Only 300 pairs of the shoe were produced, and more than two-thirds of the pairs have already been sold by Married to the M.O.B. and Colette. ALIFE is proud to be the only retailer in North America to be able to offer these shoes.

The remaining pairs of the Married to the M.O.B. x Colette x Reebok Freestyle High will be available in very limited quantities this weekend at ALIFE NYC, ALIFE LA and ALIFE Vancouver.

Addresses & phone numbers after the jump . . .

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Reebok Freestyle Hip-Hop (black)

Reebok Freestyle Punk (white)

This fall, Reebok will be dropping a black and white based music themed set of the iconic Freestyle sneaker, inspired by the vibrant styles seen in the hip-hop and punk scenes. The sneakers will retail for $69.99 and will be released on 10/1 so keep your eyes peeled if you like what you see! Check out the black version of the Punk sneaker after the jump.
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Scarlett Johansson released her debut album, Anywhere I Lay My Head, a few weeks back that contains 10 “interpretations” of Tom Waits’ songs and one original song written by Scarlett and David Andrew Sitek of TV On The Radio. Sitek also produced the album and other featured guests include Nick Zinner, guitarist for the Yeah Yeah Yeahs and Sean Antanaitis from Celebration. I’ve only heard her covers on Youtube and I have to say, her voice is much better than I anticipated. She sounds like an American Nico - low range, a bit husky but without the accent. I think her choice of music is a good choice and makes sense for the Scarlett Johansson “brand.” She’s not trying to be a pop princess, instead, her album comes across as an art project and separates her from the other starlets that are in-and-out of rehab. With her successful acting career and her endeavors as a fashion designer for SJ Hearts for Reebok, one has to wonder whether Ms. Johansson is the next triple threat ala JLo and Gwen Stefani. What do you think?

You can here some of her new music here . . .

Colette, the Paris-based boutique of everything tres chic just launched their 3rd episode of Colette TV.  The webisodes are very entertaining and consists of small skits where new exclusive products are featured in a tongue-in-cheek way.  Episode 3 reviews Cola-flavored Mentos, Colette x MOB x Reeboks, Justice for Surface to Air, and Kate Moss’ first fragrance.  View it here.