Lovemade stays rockin’ with the best. The ladies have teamed up with Puma to create the “Puma Monthly Music Series.” This month famed director/choreographer, Fatima Robinson, hosts the event in an effort to kick off her latest project, “What Do You Dance?” Robinson has worked with Rhianna, Fergie, Missy Elliot, and even Miss Janet, and the list goes on!   She is truly a top tier industry leader, with great style.

“What Do You Dance?” is a new online social network dedicated to subjects in lifestyle, trendsetting, and forward thinking, through the eyes of a dancer. The site will serve as an avenue for aspiring dancers and choreographers with information on upcoming auditions and dance related events around the world. There is also an open forum to connect with other like minded individuals. If your not a dancer, don’t worry, Fatima serves up what’s fresh in sneakers, apparel, dance tutorials and a behind the scenes look at her latest projects.

So here it goes, Lovemade has put together the hottest night in L.A this Tuesday, March 24th, at the Ecco Lounge at 1640 N. Cahuegna 90028.  Rashida (Americas Best Dance Crew), Smiles Davis (Amoeba Records), Posso The DJ (Posso the Spat) and Wendy City (Lovemade) will be blessing the dance floor with their talents and Mark “The Cobrasnake” Hunter will be in the house capturing all of your precious moments.

PLEASE RSVP: HEART@LOVE-MADE.COM
DOORS OPEN AT 9PM-2AM
GUEST LIST CLOSES AT 11PM

A few weeks back we posted about Puma’s capsule collection designed by Sergio Rossi.  Well, it was not a one time deal!  The collaboration is continuing on into Fall and is expanding to include men’s styles as well.  The color palette is navy, dark plum, black & white, and the materials were a mix of suede and patent.  The collection featured more sneaker heels and I will say that as far as sneaker heels go, these are the best I’ve seen.  Low top traditional sneakers were part of the collection as well but the show stoppers were definitely the heels - a Mary Jane and a “traditional” lace up, high heeled sneaker.  These beauties will be out later this year at select retailers.

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And black satin, and magenta and green and pink and even a limited Colette exclusive blue. The much anticipated and even somewhat hated (I would not be one of those haters) Sergio Rossi x Puma collaboration collection is set to drop this January 26th at Colette. The Italian brand teamed up with Puma to up-date Puma’s iconic “Clyde” sneaker which first came on to the scene in 1973. The collection is the perfect combination of sexy meets sneaker. Satin covered classic “Clyde’s” and a high heeled version that takes us back to the early 90’s, this is a collection not to be missed. Where my chiffon baby doll dress at?!?!?

In 1948 PUMA was born. Today, 60 years later, the sport lifestyle brand known for fusing the influences of sports, lifestyle and fashion celebrates in style with a series of consumer events from free concerts, shopping events and birthday parties across the country. Beginning December 1st through December 11th, PUMA will host a series of free concerts, shopping events and parties all across the country. With music ingrained into the PUMA brand since 1948, it’s no surprise that PUMA would celebrate their 60th birthday with some of today’s top artists across all facets of the music scene. PUMA will present Happy Birthday PUMA Concerts in New York City, Los Angeles, Chicago and San Francisco. Tickets for each concert can be picked up at PUMA Concept Stores in these cities beginning NOW!

As part of this free concert series, PUMA presents:
Chester French, The Knux, Charles Hamilton and Jus Ske at the Music Hall of Williamsburg in New York City on December 1st
Plain White T’s with DJ Adam 12 at the Roxy in Los Angeles on December 8
Steve Aoki with special guest Lady Gaga at the Great American Music Hall in San Francisco on December 9th
The Bravery at Metro in Chicago on December 10th

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Yeah, that’s right. Puma recently put the First Round, one of the freshest high tops in their stable up for cookin’ on Mongolian BBQ. There are plenty of options to choose from in a range of colors, as well as textured materials and metallics. Hot. Thorough. Have fun. I couldn’t stop myself from playing around just a bit. Check my Hotsteppin’ first shot at a First Round after the jump.
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Lori of Female Sneaker Fiend has been holding it down for the ladies who love sneakers from day one.  I remember stumbling upon her site a few years ago and it was like a ray of light shining down from the heavens.  If you haven’t been to Female Sneaker Fiend, it has everything you would ever want to know about kicks, and the ladies who love them.  Their newest feature is an internship guide - brilliant!  Lots of ladies love cool kicks but want to work in the game as well.  Well, here’s your chance to get some experience and pay some dues - internship style.  Check out the list of impressive positions ranging from FSF, Adidas, Nike, Puma, Keep and Reebok.  And, we’re on there as well, so if you want a piece of the action, get to it!

P.S. - Boston area ladies save the date!  FSF is hosting a party on September 20th - details coming soon!

One of Puma’s newest releases for women includes the Cell Meio, with a dress shoe-inspired upper and Puma’s innovative new inverse duo-CELL technology visible on the forefoot and the heel, the Cell Meio is the perfect union of style and substance. The Cell Meio combines cutting-edge sport technology with good looks for a shoe that is as technologically advanced and as it is fashion-forward. Since you should never have to surrender fashion for function, the Cell Meio translates seamlessly from a killer workout at the gym to a swanky night out.

What I really like about this shoe is the technological advancement of it all. Here’s how it works: The Cell Meio’s full-length inverse duo-CELL technology is a twist on Puma’s widely used duo-CELL technology; cell cushioning units are relocated from the external midsole to the outsole and flipped upside down. Instead of responding as a single unit, each cell reacts independently to the ground (a smaller cell depresses into a larger cell with each step), creating a ride that’s tailored to both the terrain and the wearer’s foot strike. It sounds like you’re running on your own personal cloud.

The Cell Meio is available in men’s and women’s styles at PUMA Concept Stores nationwide and online at www.puma.com. Inspired by the Summer Games, Puma has released Cell Meio Metallic Crocs (green/gold, blue/yellow, and red/black) represents a PUMA-sponsored team - Jamaica, Sweden, and Morocco. The shoes feature the team colors, a faux-croc upper, and the country’s flag on the heel. Why do men get all the cool shoes?? Not fair! Just in case you’re lucky enough to fit into men’s sizes I’ve included pics for you after the jump . . . .

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Seems like making short films or videos is the new blogging. The newest video-based website we’ve come across is VIMBY - Video In My Backyard - “a video content company devoted to capturing young lifestyle and culture all over the nation.” They have videos covering music, fashion, cars, travel, action sports and night life. We checked it out and there’s definitely some good content - check out some of our favorites below.

Estelle performing at the Puma store in Soho and discussing her new PUMA line with Christian Soriano of Project Runway fame.

Kid Sister and Janelle Monae after the jump!
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All the mushy, lovey-dovey scent in the air, doesn’t mean you can’t rock the hottest sneaks for the occasion! Leave your heels at home and switch it up this year ladies! Nike, Puma, Reebok and Vans have released their share of cuteness in time for Valentine’s Day. If you’re not into pink, think again, because the Nike Women’s Court Force High’s are pink enough to give you that sweet approach, without losing any swag. My fav’s would have to be the Reebok’s because they’re classics with a twist. They aren’t overly girly or Valentine’s Day-ish, which makes ‘em easier to wear on any other day. No matter which of these shoes you choose to wear this Valentine’s Day, you’re sure to get hit by one of Cupid’s arrows!!!

Clockwise from top left: Nike, Puma, Reebok, Vans

Most of the big sneaker brands have followed Nike’s lead as far as releasing holiday themed kicks is concerned. Puma is getting in on the action and has released two Valentine’s Day themed sneakers for the ladies, the full-grain leather and suede motorsport inspired Espera, and the suede upper court heritage Flipper. Both sneakers retail for $65, and are available right now at Puma.com.

Reebok has also released two hearty heart day sneakers this year. A classic Freestyle, and the first release of the women’s Pro Legacy Low, available now at Major DC.

High Snobiety reports that Reebok has released an international-only Valentine’s Day Freestyle, that is available at Caliroots. This shoe might be an international-only release now, but it certainly was not LAST YEAR when it dropped here in the US. Yeah, I caught them. On sale for $29.99. At V.I.M. I have eyes everywhere. Oops.