Your favorite artist's favorite artist, now adorning Incase gear
Incase is no stranger to collaborative projects with established contemporary pop artists, Over the years they’ve produced cases adorned with the art of Jose Parla, Evan Hecox, Parra, Andre, and Steven Harrington. Now Incase is collaborating with the most famous pop artist of them all, Andy Warhol, through the Andy Warhol Foundation for the Visual Arts. The combination of Andy Warhol and technology makes sense. Warhol was known to walk with a tape recorder by his side at all times and he was the first artist to utilize the computer as an artistic tool. Cases, MacBook sleeves, and even shoulder bags have been adorned with work from the artist, including the iconic banana that graced the classic Velvet Underground album. Select pieces are already available in Incase’s online store, with wider distribution to Apple retail sports and boutiques to follow shortly.
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What happens when a MacBook and an iPad get together in the backseat of a car and make sweaty, mechanical lovin’? That’s what Steve Jobs asked himself whilst sitting at his desk one day (weirdo), and the result of that coupling is this sexy little number: the new and vastly improved MacBook Air. Like its forefather, the MacBook air is an ultra-portable, ultra-thin MacBook, although it takes that whole thinness thing to a whole new level. It’s 0.68-inches thick at its thickest, and 0.11-inches at its thinnest, making the previous, svelte MacBook Air look downright obese in comparison. The Air also features the unibody construction method and giant, glass trackpad that the MacBook line adopted a couple of years ago. It’s only really when you peek under the hood that you get to see where the iPad mating comes into play. The Air now features a solid state flash drive (which makes for instantaneous wake times), a 1.86GHz or 2.13GHz Core 2 Duo processor , NVIDIA GeForce 320m graphics, and 2GB of RAM standard (the higher end model features 4GB of RAM). Battery life has also taken a turn for the better, with 7 hours of normal usage and 30 days of standby time available. The other thing to migrate over from the iPad? An improved 13.3 inch high-res display running at a 1440 x 900 resolution. Just in time too since there’s also a built in camera thrown in for good measure that’ll allow you to conduct some Face Time conversations with your iPhone totting friends. It’s available today (along with its adorable, 11.6 inch little brother) starting at $1,299 for the standard 128GB one or $1,599 for 256GB of storage. Just don’t dare call it a netbook.
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Incase's Metallic Monochrome Slider - Now Available in Spring Colors
Incase has just updated a couple of their accessory lines just in time for the upcoming Spring season. First up is the Metallic Monochrome Slider Case, which has been refreshed in a bunch of bright, Spring hues. Available in Metallic Blue Sea, Metallic Purple, and Metallic Silver, each case features a two-tone combination of metallic and matte colors as well as Incase’s signature all over soft-touch coating. Inside, rubber guardrails provide shock absorption as well as impact and scratch protection for you iPhone 3G/3Gs or iPod Touch. They’ll be available in physical retail locations soon, but right now you can pick them up in either the Apple or Incase webstores for $34.95.
Incase's Spring 2010 Courier Collection
While primarily known for their various MacBook and iPod/iPhone cases, Incase is no slouch when it comes to bags either. They’ve also decided to refresh their Courier Collection with some new styles that will keep your gear protected as you traverse the urban jungle during your daily commute. The Messenger Backpack ($149.95), which joins the collection’s Messenger Bag and Skate Messenger Bag and is the highlight of the collection, is constructed of custom weather resistant 1680D nylon and has a wide-mouth top closure for easy access, a side access faux-fur lined notebook compartment to keep your laptop cozy, and multiple pockets to stay organized.There’s also a bevy of adjustable straps to provide increased comfort and support while reflective hits make sure you’re seen even in the blackest of nights In addition there’s a new iPhone Pouch ($29.95) that will keep your device even more protected and a lightweight Vertical Messenger Hip Pack ($49.95) good enough for holding your small, essential items.
The collection is available in a range of colors, from Dave Gray with Orange accents to more subdued Black on Black, and can be picked up at a retailer near you or online in the Incase webstore.
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Oy! Govnuh! Coming straight out of the UK is Alkr, an upstart MacBook and iPod accessory maker looking to make you totally forget about Incase and their lovely array of never ending collaborations. Alkr operates under two principles: the sleeves that protect our gear should be built standards as the gear itself, and the stuff that protects our gear should be fun, cheer you up, and should make travel a tad bit easier. Guided by these principles, the company just launched its first collection of Urban Protection Sleeves for just about every MacBook variety under the sun. Each sleeve features soft, cushioned, fleece lined interior and form fitting 3mm neoprene construction, and they’re all available in an array of eye-catching color combinations. Those in the UK can purchase these exclusively at The Hideout, The Glade, and Oi Polloi while the rest of us will have to settle for ordering from Alkr’s online store. Sleeves run for €30,00, roughly $45.
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L.A.M.B. and Harajuku Lovers just announced via press release that they are expanding with a new collection of accessories for personal electronics for Apple. Oy va voy, more ways to spend the money I don’t have! Although I’ve been a fan of L.A.M.B. since Stefani’s debut line with LeSportSac (and I still have some pieces, what!), I can also appreciate the younger demographic she is targeting with her Harajuku Lovers line. In fact, her fragrances for HL are sold in a little hat box of four this holiday season, and the gift collection is set up to look like a dollhouse! But there I go, digressing again.
The new electronics collection includes iPhone clutches, MacBook sleeves, gadget pouches, backpacks with built-in laptop compartments and a laptop tote, among other styles.
The L.A.M.B. collection, with retail prices ranging from $50.00 to $400.00, is available in the coated canvas Signature Collection and the embroidered leather Ultraviolet Collection, both of which coordinate with the handbag collections of the same names. The L.A.M.B. Ultraviolet collection will be available only at the Apple Online Store and select Apple retail stores. The L.A.M.B. Signature collection will be sold through Apple as well as Bloomingdale’s and Nordstrom.
And for the younger (or cheaper) set, the Harajuku Lovers collection is made of satin-weave nylon and prices range from $30.00 to $100.00 at retail. The Harajuku Lovers collection will be available through Apple, Macy’s and Bloomingdale’s.