Long before Anime and Harakuju became popular in the United States, there was one character that was synonymous with Japanese Kawaii culture – Hello Kitty. The Hello Kitty that is adored by children and adults alike today was imagined in 1974 and in the 1980s Yuko Yamaguchi picked up the design reigns. Since then Hello Kitty has become a global sensation and this can be credited in large part to Yamaguchi. By remaining current, identifying global trends, and through collaborations, Yamaguchi has insured that Hello Kitty will be a part of pop culture for a very long time. Yamaguchi has created a timeless icon and made history.
What woman, besides your mom or grandmother, do you find inspirational?
How did you get your start as a designer?
★When I won a prize at the art division of Kochi Prefecture’s industrial design contest in high school. As a professional, when I joined Sanrio.
What’s your favorite piece of art that you’ve created?
★ the next one
Who do you want to collaborate with?
What would you say is your greatest quality and how does it come across in your art?
★The ability to share a dream. You can see it in all of my work.
Do you have a favorite Hello Kitty item. If so, which one?
★the next one
What part of designing is the most challenging and do you dislike the most?
Any advice for ladies who are just starting out in a career path similar to yours?
★listen and accept what others say
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