The same billboard stares you down every day during rush hour, then one day, as if it were magic, a new ad appears. Where did the old ad go? Most likely, the billboard has been trashed. Every year, 3 million non biodegradable billboards hit the landfills, and with the rate that those billboards change, it just keeps adding up. But there can be a new life for some ads out there, and if you’re lucky, you might just see your favorite ad again, only this time in a different form. Yak Pak, in collaboration with TerraCycle, have turned billboards into bags, making functional art pieces from what would have been trash.
This eco-friendly partnership comes in perfect time for Yak Pak’s 20th anniversary, and even more appropriate, for Earth Day’s 40th anniversary. Yak Pak, a company already known for producing stylish, high-quality backpacks, messenger bags, and the like, have combined their design capabilities with TerraCycle’s expertise in upcycling to create a line of bags that can literally make you a walking advertisement…but in the best way possible.
Upcycling transforms trash into treasures, giving a new life to disposable materials. Thankfully, this material is billboard vinyl, a material built to withstand the elements, which means that these bags are tough stuff! Aside from that, since each piece uses different parts of an ad, each bag is a one-of-a-kind work of art. This venture steers tons of vinyl from the landfills, and since these bags have a new purpose, they’ll never have a chance to hit the trash. These bags will live on through other earth conscious activities like re-gifting, thrifting, and swapping.
Graphics by phaymiss.
- Upcycled Bags from Elbow Grease
- M.I.S.S. Techcessories: Casio Dropping Eco Baby-G As Early Earth Day Present
- Merci! Threadless, Nine West, and Rich & Skinny!
- MAGIC SCHWAG
- Save Our Planet, Celebrate Earth Day!