Sarah L.
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PLUTOCRACY F/W 2010: RISING REVOLT


Plutocracy

Plutocracy

Nowadays, it’s not uncommon for a woman to have a career. In fact, for most of us, it’s expected. Travel back a generation or two, and women didn’t have that luxury. They were expected to be housewives, for the most part existing solely as support mechanisms for their husbands – cleaning the house, raising the kids, etc. etc. It’s safe to say that many of us take the option of having a career for granted because, let’s face it, we’ve never personally known the world any other way.

Designer Anitra Michelle calls our attention to a different era, one that many of us have only read about in history books or have heard inklings of in stories from our grandparents: the ’40s. In the 1940s, the world was turned upside down by global warfare; as husbands and sons packed up to join the armed forces, their wives, mothers and sisters were left on the home front, and in their absent male counterpart’s places joined the workforce. This is the idea behind Michelle’s latest PLUTOCRACY collection, entitled ‘Rising Revolt.’ Designing this collection, Michelle was inspired by the ’40s when society was jolted by females entering the male-dominated the workforce. ‘Rising Revolt,’ according to Michelle, “represents today’s Corporate Rebel.” It’s the woman who’s not afraid to speak her mind, even when she’s surrounded by suit-clad men.

To celebrate her new collection – and the groundbreaking time in history she drew inspiration from – Michelle opted to present her designs to the world in a different way. She’s introducing ‘Rising Revolt’ through an unconventional fashion short (view it below). According to Michelle, “Introducing ‘Rising Revolt’ through an edgy fashion film was our way of reaching out to all the Corporate Rebels out there, not just the ones sitting front row at Fashion Week.” Set against Jimi Hendrix’s tune ‘If 6 Was 9,’ the ’40s-era inspiration is apparent and alluring. What to expect: big hats, winged eyeliner, timeless and stylish designs that are conservative enough for the office yet eye-catching for after-dinner drinks at the nearest hotspot. If you’ve been looking for a more stylish way to approach office-wear, PLUTOCRACY is it.


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One Response to “PLUTOCRACY F/W 2010: RISING REVOLT”

  1. muse says:

    The model I think her name is Anjhula, she’s gorgeous!!

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