Custom Culture is a nationwide art & design talent contest for high school art classes utilizing Vans sneakers as the canvas for their creative talents. The Vans Custom Culture contest culminates with an expenses-paid trip to Los Angeles in May for representatives from four schools from different regions of the US to take part in an art showcase and we hope that the program will create awareness for the importance of high school programs in an age of shrinking budgets for the arts, while at the same time inspiring young artists and designers. In addition to the showcase in Los Angeles, an online gallery will exhibit the complete collection of submissions for the world to see. Vans will also award the the winning school a grand prize pack for their class including Vans products, tickets to the Vans Warped Tour in their area and a $10,000 donation to their school’s art program.
Registration for Custom Culture begins on March 1 and each high school art class that registers will receive four pairs of Vans shoes on which to display their collective creativity. To find official rules and program information for Vans Custom Culture, visit vans.com/customculture. To ask us questions about the Vans Custom Culture program via our Facebook page, visit facebook.com/vanscustomculture.
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