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Cynthia Rowley For Roxy Spring 2010 Preview


Cynthia Rowley For Roxy Spring 2010 Preview

Cynthia Rowley For Roxy Spring 2010 Preview

So, remember back in June, Liz did a Ears To The Street trend post about neoprene surf gear? It seems like she was on to something….I journeyed down to Soho to check out the new Cynthia Rowley collection for Roxy on Thursday night, and was was pleasantly surprised by the soft versitility of neoprene brought forth by this celebrated designer’s hand. As a fan of the Montauk surf, designer Cynthia Rowley created a line of effortless beachwear that  manages to look both functional and relaxing. With a no fuss, throw it in a bag adventurous style this collection consisting of sportswear, swim, shoes, and accessories, can be worn waterside, in the surf or combined with your existing wardrobe to create a street look all your own.

This April release is the first collection for a multi-year collaboration between Rowley and Roxy, and will be available in Cynthia Rowley and Roxy stores, as well as Barneys, and colette.

Cynthia Rowley For Roxy Spring 2010 Preview

Cynthia Rowley For Roxy Spring 2010 Preview

Highlights of the 20 piece collection are the “Kaleidoscope” colorful tank,  full body pieces – like the “Tan Lines” and “Bond” swim suits, “Green Room” and “Carve” neoprene body suit and dress, as well as the  “Gone Sailing” neoprene headband, and my favorite favorite favorite – the “Pier”  diamond kaleidoscope colored wedge sandals  (did I mention they’re my favorite?) I also wouldn’t kick the “Lowtide” booties out of my closet…no I would not.

Cynthia Rowley For Roxy Spring 2010 Preview

Cynthia Rowley For Roxy Spring 2010 Preview

I’m sure anybody who spends time in a beach town knows there’s nothing better than the articles of clothing you can wear down on the beach, but also look pretty dope when you’ve trekked back to the main street and you’re eating ice cream or wanna play a game of mini golf, or even do a little window shopping. You keep those close to the washing machine. They’re irreplaceable.

Prices for the collection start at $34 and $35 for the shark tooth necklace and the headband, hover around $125 to $225 for the beach wear, and go from $69 to $210 for the footwear.


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One Response to “Cynthia Rowley For Roxy Spring 2010 Preview”

  1. Queen of Bows Stella says:

    Wow, kudos to Roxy for continuously evolving and releasing new steps. Didn’t expect this but it works. And I dig that photo with Cynthia Rowley’s shoes!!!

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