As the snow starts to melt and winter finally gives way into spring, most brands usher in pieces draped in bright pastels and colorful patterns. Not so with French favorite Longchamp. Widely known for their popular Le Pliage totes, Longchamp changed the beat up this spring to offer accessories that are, well, more mature. So if you’ve been feeling that it’s time to retire your sherbert-hued Le Pliage tote, stow it away for a rainy day (or younger relative) and feast your eyes on what Longchamp’s bringing to the table this spring.
Straying from the shape of Le Pliage, Longchamp instead is debuting more geometrically-inspired designs, which work perfectly for a night out to dinner and drinks or as a substitute for a traditional briefcase. The Cosmos tote is just one example. Shown here in a multitude of colors – two-tone brown/white and brown/orange, cobalt blue, white, olive green, brown, and cream – the colors are subdued yet the cut is stylish, perfect for a working woman on-the-go. Modeled after the traditional doctor’s bag, the boxy “Legende” tote is another easily convertible piece for day-to-night use.
Injecting a bit of humor into the S/S 2009 line, Longchamp is also debuting a linen and canvas tote with the words “Ceci Est Un It Bag” on it. Also printed on the canvas of this ‘It bag’ is the outline of a Legende tote… So it’s almost like getting two bags for one!
For more information about the 2009 Catalogue and to purchase Longchamp products online, visit the brand’s Web site. Also, be sure to check out the behind-the-scenes video of models Kate Moss and Sasha Pivovarova shooting Longchamp’s S/S 2009 campaign!
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