One of our readers sent us this tip about some condescending words about ladies in the latest Krudmart newsletter. In attempting to sell women’s product to women, he insults us – repeatedly. First, he says that “whiny little girl who I pay not attention to” complain to him about carrying more women’s product. Then, he speaks to his male shoppers and states that having women’s product is good for them because now they can “check out some chicks” while they shop.
Jeeeeez, where do I begin? Let me make a list for you Steve . . . .
1. Here’s a little business advice – don’t insult your prospective customer. They won’t buy from you.
2. To call women “whiny little girls” is offensive on 3 levels:
- “Whiny” – Just because we have an opinion does not make us whiny. Seems like you want women to be silent and just nod their heads in agreement.
- “Little” – I’m guessing that this has less to do with stature and more to do with how you see women generally. Your misogyny disgusts me.
- “Girls” – If we have a credit card and can buy from your site, we’re probably older than “girls.”
3. Don’t insult us and apologize in the same sentence. It makes you look silly:
“Ususally this comes from whiny little girls who I pay no attention to (sorry girls) . . . “
4. Don’t insult our business advice, and then take our business advice. It makes you look even sillier:
“Ususally this comes from whiny little girls who I pay no attention to (sorry girls) . . . but they do have a point women spend money on clothes. With that said we are proud to present our biggest collection of women’s clothes yet.”
5. Don’t talk about us a) as if we’re not even there; and b) as objects that are just around for your viewing pleasure.
“Don’t worry though dudes aside from getting to check out some chicks, there’s plenty of new stuff for you too.”
Ladies, shop where you want, but I wouldn’t support someone that clearly does not understand the weight of his words. If you ever see more of these kinds of rude, misogynistic messages – let me know and I’ll let ’em know what we think.
Steve, good luck finding female customers, or a girlfriend for that matter – I’m just sayin’.
- Why Do We Call Ourselves Bitches?
- My Feminism Is Better Than Your Feminism
- Political Roundup: White House Council on Women & Girls
- Eager To Wear: Print Bottoms
- My Two Cents: Science, It’s A Girl Thing!