I’ve said it before. And I’ll say it again. Launching a new sneaker brand is risky business. I say this because, how do you stand to compete against the big guys like Nike and Adidas? Well, I tell you how. You give the people something NEW. Don’t know about ya’ll but I’ve grown tired of rolling with the big brands (don’t get me wrong, there’s a pair once and a while that catchs my eye) but with a market saturated in “limited” drop after “limited” drop that you either can’t get or can’t afford OR the frustrations of not being able to keep up because the offerings are way tooooo many or not being able to get what you want because it’s not offered in your size (LADIES you know what M.I.S.S. is preachin‘), when something new comes about and offers little something different people are going to take notice. So here we have Cipher, a sneaker brand for “a New Gerneration”, I’m liking the silhouettes, the metallic/satin fabrications, the velcro clousures and I’m sure the ladies will love that they come in wmns sizes 5 to 13. Now the $165 to $199 price tag might seem a little steap but getting something new and different sometimes comes with a price. Get yours in YOUR SIZE here!
See all the styles after the jump!
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