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NIKE Sportswear at The Montalbán Presents CINEMA TUESDAYS: Part of Weekend Never Dies

This week I made my second trip to Cinema Tuesdays by Nike Sportswear
at The Montalbán
to view the U.S. Premiere of the music documentary Part of the Weekend Never Dies about the Belgian electronic music juggernaut Soulwax (a.k.a Radio Soulwax, 2ManyDJs, & Radio Nite Versions), directed by Partizan director Saam Farahmand and Soulwax.

Photo by Marla Aufmuth

Fans of Soulwax came out in full force to view the film and party with the folks at Nike Sportswear & Flux. With drinks flowing and music performances by Jason Bentley, Daedelus and C-TOWN, the crowd stayed energized from the moment they walked into the theater until the music stopped after the film. With Halloween just around the corner of course there had to be a costume contest. The best dressed won an exclusive Halloween meet and greet with Busy P and Justice at The Montalbán, a limited-edition pair of Busy P x Nike Air Force 1 from 1WORLD collection sneakers, a one-year subscription to Anthem Magazine, and a pair of VIP Tickets to the HARD Fest on Halloween night. Umm hello! I wish I would’ve dressed up!

Thank you to Nike Sportswear, Flux and Anthem Magazine for bringing this documentary to the Cinema Tuesday series. This documentary is a must see for any true music lover and for anyone who wants to learn about a scene that is defining today’s young generation. The documentary displays the genius of Soulwax’s music and brings you in to the excitement and chaos of the electronic music scene.

Remember to check out or for information on Cinema Tuesdays. Tickets are FREE but you have to RSVP! Tomorrow night at The Montalbán Nike Sportswear will introduce the Busy P x Nike Air Force 1 along with the West Coast premiere of JUSTICE A CROSS THE UNIVERSE.

Peep more pics of the event after the jump

The Busy P x Nike Air Force 1
Photo by Marla Aufmuth

Photo by Marla Aufmuth

Contest finalists
Photo by Marla Aufmuth

Hell No Kitty! Hilarious!
Photo by Marla Aufmuth

The party didn’t stop after the film was done
Photo by Marla Aufmuth

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